Tag: #digitalworkflow

101, Cameras, Digital Platforms, events, gaming, HLS Streaming, Learning, Mentoring, Project & Production Management, publishing, Quality Control, Social Media, Streaming, Technology

Best Equipment for Live-streaming

Live streaming is an excellent way to connect with your audience in real-time, but to deliver a high-quality stream, you need the right equipment. In this article, we’ll explore the best equipment for live streaming and how to choose the right gear for your needs.

1. Camera: The camera is the most important piece of equipment for live streaming. A high-quality camera can help ensure that your stream looks professional and polished. Consider a camera with at least 1080p resolution and a wide-angle lens for capturing a larger field of view. Popular options include the Canon XF405 and the Sony PXW-Z90V.  Also consider:  Panasonic AG-CX350, Blackmagic Design Pocket Cinema Camera 6K, Nikon Z6 II, Sony a7 III, or the Canon EOS C200.

2. Microphone: A good microphone is essential for delivering high-quality audio during a live stream. A directional microphone is ideal for live streaming as it can help reduce background noise and capture clear audio. Consider a condenser microphone like the Blue Yeti or the Rode NT-USB for high-quality sound.  Also consider:  Shure SM7B, Audio-Technica AT4053b, Rode VideoMic Pro+,  Sennheiser MKE 600, and the  Neumann TLM 103.

3. Lighting: Proper lighting is essential for creating a professional-looking live stream. Consider using softbox lights or ring lights to create a well-lit environment. If you’re on a budget, natural lighting can work well too.  Also consider:  Godox SL-60W, Aputure AL-MX, Litra Pro, Westcott Flex Cine RGBW Mat, and the Nanlite Forza 60B.

4. Computer: Your computer is the backbone of your live stream setup. A powerful computer with a fast processor and plenty of RAM is essential for streaming high-quality video. Consider a computer with an Intel Core i7 processor and at least 16GB of RAM.  Also consider:  Apple MacBook Pro (M1), ASUS ROG Strix G15, Dell XPS 13, HP Spectre x360, and the Lenovo ThinkPad X1 Carbon.

5. Streaming software: To stream your content, you’ll need streaming software. Popular options include OBS Studio and Streamlabs OBS. These software programs allow you to customize your stream and add overlays, graphics, and other elements to enhance your content.  Also consider:  XSplit, Lightstream, vMix, Wirecast, and BeLive.

6. Capture card: If you plan to stream console games, you’ll need a capture card to capture the video output from your console. Popular options include the Elgato Game Capture HD60 S and the AVerMedia Live Gamer Portable 2 Plus.  Also consider:  Blackmagic Design Intensity Pro 4K, Hauppauge HD PVR Rocket, AVerMedia Live Gamer 4K, Elgato Game Capture 4K60 Pro MK.2, or the Magewell Pro Capture Dual HDMI.

7. Internet connection: A fast and stable internet connection is crucial for live streaming. Consider investing in a high-speed internet plan with upload speeds of at least 5 Mbps.  Who to consider:  AT&T Fiber, Google Fiber, Verizon Fios, Xfinity Gigabit Pro, and CenturyLink Fiber.

8. Tripod or mount: To keep your camera steady, you’ll need a tripod or a mount. Consider a tripod with a fluid head for smooth movement and easy adjustments.  Consider:  Manfrotto 504X Fluid Video Head & Aluminum Tripod System, Gitzo GT5563GS Systematic Series 5 Systematic Tripod, Sachtler ACE XL Tripod System with CF Legs & Mid-Level Spreader, Benro BV10H Pro Video Tripod Kit, Induro Alloy 8M AT214 Tripod with PHQ1 5-Way Panhead, Davis & Sanford PROVISTA100 Provista Tripod with FM18 Head, and Vinten V8AS-CP2F Vision Pozi-Loc Tripod System.

The right equipment is essential for delivering a high-quality live stream. From the camera to the internet connection, each piece of equipment plays a crucial role in creating a professional-looking and engaging live stream. Consider your needs and budget when choosing gear, and don’t be afraid to invest in high-quality equipment to deliver the best possible experience to your audience.

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101, Best Practices, Digital Platforms, events, Life Choices, Mentoring, Moving Forward, Streaming, Technology

Best Practices for Engaging Your Audience During a Live-stream

Live streaming is a powerful tool that can help you connect with your audience in real-time. Whether you are live streaming a product launch, a Q&A session, or an event, there are certain best practices you can follow to engage your audience and keep them interested throughout the stream.

  1. Plan your content: Before you go live, it’s essential to plan your content carefully. Consider what you want to achieve with your live stream and how you can provide value to your audience. Create an outline or a script to help you stay on track during the live stream.
  2. Promote your stream: Promoting your live stream in advance can help you reach a wider audience and build anticipation for the event. Share details about the stream on your social media channels, website, and email newsletters.
  3. Interact with your audience: One of the biggest advantages of live streaming is the ability to interact with your audience in real-time. Encourage viewers to ask questions and leave comments during the stream, and be sure to respond to as many as possible.
  4. Use visuals: Visuals can help keep your audience engaged during the live stream. Use slides, images, and videos to illustrate your points and break up the content.
  5. Keep it concise: Attention spans are short, so it’s important to keep your live stream concise and to the point. Stick to your outline or script, and avoid rambling or going off-topic.
  6. Test your equipment: Technical issues can derail a live stream, so it’s essential to test your equipment before you go live. Make sure your camera, microphone, and internet connection are all working properly.
  7. Be authentic: Authenticity is key to engaging your audience during a live stream. Be yourself, and don’t be afraid to show your personality. This can help build trust and connection with your audience.
  8. Follow up: After the live stream, follow up with your audience to thank them for tuning in and to address any questions or comments you may have missed during the stream. This can help build a community around your live streaming content.

Live streaming can be a powerful tool for engaging your audience, but it takes careful planning and execution. By following these best practices, you can create valuable, engaging content that builds connection and trust with your audience.

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101, Digital Platforms, Employment, events, gaming, Learning, Life Choices, Mentoring, Social Media, Sports, Streaming, Technology

How to Choose the Right Live-streaming Platform

Live streaming has become an increasingly popular way for people to share their content with the world. Whether you are a gamer looking to stream your gameplay, a musician wanting to perform for your fans, or a business owner looking to connect with your customers, there are many different platforms available for you to use. However, with so many different options, it can be overwhelming to decide which platform is best for your needs. In this article, we will discuss some key factors to consider when choosing a platform for your livestream.

1. Audience

The most important factor to consider when choosing a platform for your livestream is your audience. For example, if you are targeting a younger demographic, you may want to consider using platforms like Twitch or TikTok. If you are targeting a more professional audience, you may want to consider using platforms like LinkedIn or Zoom.

2. Purpose

Another important factor to consider when choosing a platform for your livestream is your purpose. Different platforms are designed for different types of content and audiences. For example, if you are streaming a gaming tournament, you may want to consider using platforms like Twitch or YouTube Gaming. If you are streaming a webinar or conference, you may want to consider using platforms like Zoom or Microsoft Teams.

3. Features

Each platform offers different features and tools to help you create and manage your livestream. Some platforms offer more advanced features like built-in chatbots, donation systems, and custom overlays. Other platforms may offer more basic features like live video and chat. It is important to consider which features are most important to you and your audience when choosing a platform.

4. Integration

If you already have a following on other social media platforms, it may be useful to choose a platform that integrates well with those platforms. For example, if you have a large following on Instagram, you may want to consider using Instagram Live to reach your audience.

5. Cost

Finally, it is important to consider the cost of the platform. Some platforms are free, while others require a monthly subscription or charge a fee for certain features. It is important to consider your budget and what features are most important to you when choosing a platform.

There are many different factors to consider when choosing a platform for your livestream. It is important to consider your audience, purpose, features, integration, and cost when making your decision. By taking these factors into account, you can choose a platform that will help you reach your audience and achieve your livestreaming goals.

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101, Best Practices, Editing, Mentoring, Project & Production Management, Technology

What Is Forking Edit Material?

Sounds like I’m trying to avoid cursing – right? Wellllll in a very adjacent way, I may be, but that’s not what I’m talking about.

Forking is a term used in video editing that refers to creating multiple versions or copies of a project or sequence as a way to save different versions of the same information. This is typically done to give editors the flexibility to experiment with different approaches to a project without losing any of their original work.

When forking information, an editor will create a new sequence or project that is a copy of the original. This allows them to make changes to the copy without affecting the original. They can then experiment with different edits, transitions, and effects in the copy, and compare the results to the original to see which approach works best.

Forking can also be used as a way to save different versions of a project at different stages of the editing process. For example, an editor may create a fork of a project when they are halfway through the editing process, and then create another fork when they are close to completing the project. This allows them to go back to earlier versions of the project if they need to make changes or try a different approach.

By forking information, editors can save time and avoid the risk of losing their work. They can experiment with different approaches to a project without affecting the original, and keep multiple versions of a project at different stages of the editing process. This can be particularly useful when working on complex projects with many different elements that need to be coordinated and integrated into the final product.

Okkkk. How do you successfully fork a project?

Since the Fork copy is often used for making changes or testing new edits without affecting the original project.

To successfully and efficiently perform forking in video editing, there are a few best practices to keep in mind:

  1. Choose the right video editing software: There are many video editing software tools available, such as Adobe Premiere Pro, Final Cut Pro, and DaVinci Resolve. Choose the software that best fits your needs and has the features you require.
  2. Keep forking to a minimum: While forking can be useful, it can also lead to confusion and version control issues. Only fork when necessary, and try to keep the number of forks to a minimum.
  3. Keep forks up-to-date: If you do create a fork, it’s important to keep it up-to-date with the original video project. This ensures that any changes made to the original video are reflected in the fork.
  4. Use duplicate sequences: Instead of forking, consider using duplicate sequences to make changes to your video project. Duplicate sequences allow you to work on a separate copy of the project without creating a new project file.
  5. Collaborate effectively: If you’re working with others on a forked video project, make sure you’re collaborating effectively. Use tools like shared project files and version control to ensure that changes are properly reviewed and tested before being merged back into the main project.

By following these best practices, forking can be a powerful tool for video editing. It allows editors to experiment with new edits and make changes without affecting the original project, while still maintaining an up-to-date copy of the project.

If you’d like more information, please reach out.

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101, Best Practices, Collaboration, Digital Platforms, Learning, Mentoring, Project & Production Management, Sports, Streaming, Technology

101: Troubleshooting SCTE-35 DAI A Quick Guide

Sometimes things just don’t work. You’ve rebooted, run reports, and you just need to pause. Here are some steps to troubleshoot SCTE-35 DAI issues:

1. Check for SCTE-35 markers: The first step in troubleshooting SCTE-35 DAI issues is to check if the SCTE-35 markers are being inserted into the video stream correctly. You can use a tool like SCTE-35 Analyzer to check if the markers are being sent at the appropriate times and if their contents are correct.

2. Check your ad server: If the SCTE-35 markers are being sent correctly, the next step is to check your ad server. Ensure that the ad server is sending ad inventory to the video player at the appropriate times and that the ad creative is correct.

3. Check your video player: If the ad server is sending ad inventory correctly, the issue may be with your video player. Ensure that your video player is configured correctly to receive SCTE-35 markers and that it is capable of processing them correctly. Check the video player logs for any errors or warnings related to SCTE-35 processing.

4. Check for network issues: If the SCTE-35 markers, ad server, and video player are all working correctly, but the ads are still not showing up, there may be a network issue. Check for any network issues that may be preventing the video player from receiving the ad inventory correctly.

5. Test with different devices and platforms: If the issue is only occurring on certain devices or platforms, test with different devices and platforms to identify if it is a device-specific issue.

6. Contact your ad server or video player provider: If the above steps do not resolve the issue, contact your ad server or video player provider for further assistance. They may be able to provide more targeted troubleshooting steps or identify any issues specific to their platform.

101, Coding, Collaboration, Content Delivery Networks, Digital Platforms, Learning, Mentoring, Streaming, Technology

101: How to Create SCTE 35 & 224 Markers for HLS, JSON, XML, Python, JavaScript, & Ruby

To create SCTE markers for DAI (Dynamic Ad Insertion) for live streaming, you can use a variety of scripting languages and tools. Here are a few examples:

SCTE-35 is a standard for signaling ad insertion opportunities in live streams. It uses MPEG-2 Transport Stream packets to insert “cue” messages that indicate the start and end of ad breaks. To create SCTE-35 markers, you can use tools like SCTE-35 Commander or SCTE-35 Injector. These tools allow you to create SCTE-35 messages and insert them into your live stream.

1. HLS: HLS (HTTP Live Streaming) is a streaming protocol that allows for dynamic ad insertion in live streams. To create SCTE markers for HLS, you can use the EXT-X-CUE-OUT and EXT-X-CUE-IN tags. These tags indicate the start and end of an ad break and can be used to trigger the insertion of ad content. Here is an example of an HLS manifest with SCTE markers:

“`m3u8
#EXTM3U
#EXT-X-VERSION:3
#EXT-X-TARGETDURATION:10
#EXT-X-MEDIA-SEQUENCE:0
#EXT-X-CUE-OUT:DURATION=30
#EXTINF:10.0,
https://example.com/live/stream_720p/chunk_00001.ts
#EXTINF:10.0,
https://example.com/live/stream_720p/chunk_00002.ts
#EXT-X-CUE-IN
#EXTINF:10.0,
https://example.com/live/ad_720p/chunk_00001.ts
#EXTINF:10.0,
https://example.com/live/ad_720p/chunk_00002.ts
#EXT-X-CUE-OUT:DURATION=30
#EXTINF:10.0,
https://example.com/live/stream_720p/chunk_00003.ts
#EXTINF:10.0,
https://example.com/live/stream_720p/chunk_00004.ts
#EXT-X-CUE-IN
#EXTINF:10.0,
https://example.com/live/ad_720p/chunk_00003.ts
#EXTINF:10.0,
https://example.com/live/ad_720p/chunk_00004.ts
#EXT-X-ENDLIST
“`

In this example, the SCTE markers are represented by the EXT-X-CUE-OUT and EXT-X-CUE-IN tags. These tags indicate the start and end of an ad break, and the ad content is inserted between them.

2. JSON: SCTE-224 is a standard for signaling ad breaks in live streams using JSON metadata. To create SCTE markers using SCTE-224, you can use tools like the SCTE-224 Event Scheduler or the SCTE-224 Event Injector. These tools allow you to create JSON metadata that signals the start and end of ad breaks in your live stream.

3. XML: Like JSON, SCTE-224 also supports XML metadata for signaling ad breaks in live streams. You can use XML tags to specify the start and end of ad breaks and other metadata. For example:

“`xml
<ADI>
<Asset>
<Metadata>
<SCTE35>
<SpliceInfoSection>
<SpliceInsert>
<SpliceEvent>
<SpliceEventId>12345</SpliceEventId>
<SpliceOutOfNetworkIndicator>false</SpliceOutOfNetworkIndicator>
<SpliceImmediateFlag>true</SpliceImmediateFlag>
<BreakDuration>30000</BreakDuration>
</SpliceEvent>
</SpliceInsert>
</SpliceInfoSection>
</SCTE35>
</Metadata>
</Asset>
</ADI>
“`

In this example, an SCTE-35 splice event is specified using XML tags within an Asset Description and Metadata Interface (ADI) file.

4. Python: You can also use Python scripts to generate SCTE-35 messages for DAI. For example, the SCTE-35 Python library allows you to create SCTE-35 messages using Python code. Here’s an example Python script that creates an SCTE-35 message:

“`python
from scte35 import SpliceInfoSection, SpliceInsert

splice_event = SpliceInsert(
splice_event_id=12345,
out_of_network=False,
immediate=True,
break_duration=30
)

splice_info_section = SpliceInfoSection(
splice_insert=splice_event
)

scte35_message = splice_info_section.to_bytes()
“`

This script creates a splice event with ID 12345, a break duration of 30 seconds, and other parameters, and then generates an SCTE-35 message using the scte35 library.

5. JavaScript: If you’re working with web-based live streaming technologies like HLS or DASH, you can use JavaScript to manipulate the manifest files and insert SCTE markers. For example, you could use JavaScript to modify the EXT-X-CUE-OUT and EXT-X-CUE-IN tags in an HLS manifest file to indicate ad breaks.

6. Ruby: Ruby is another scripting language that can be used to generate SCTE-35 messages for DAI. The SCTE35 gem is a Ruby library that allows you to create and parse SCTE-35 messages. Here’s an example Ruby script that creates an SCTE-35 message:

“`ruby
require ‘scte35’

splice_event = SCTE35::SpliceInsert.new(
splice_event_id: 12345,
out_of_network: false,
immediate: true,
break_duration: 30
)

splice_info_section = SCTE35::SpliceInfoSection.new(
splice_insert: splice_event
)

scte35_message = splice_info_section.to_binary_s
“`

This script creates a splice event using the SCTE35 gem, sets its parameters, and generates an SCTE-35 binary message.

Overall, the choice of scripting language and tool depends on the specific requirements of your live streaming setup. These examples show some common options for creating SCTE markers for DAI in live streaming.

101, Best Practices, Coding, Content Delivery Networks, Digital Platforms, HLS Streaming, Project & Production Management, Streaming, Technology

101: What is ESAM Scripting for YouTube & SCTE DAI?

First, what is SCTE? (pronounced scut-e). The Society of Cable Telecommunications Engineers (SCTE) is a professional association that offers education, certification, and standards for the telecommunications industry. SCTE serves as a technical and applied science leader, providing training and certification programs in broadband, cable networks, and digital video. It has a diverse membership of professionals, including engineers and technicians, who work in the cable and telecommunications industries.

Next, what is ESAM? ESAM stands for Event Signaling and Management. It is a protocol used in cable networks to provide advanced notification and management of network events. ESAM allows for the delivery of messages that can be used to signal events such as program start and end times, emergency alerts, and other network events. It is an important component of the CableLabs Enhanced Content Specification, which is a set of technical specifications used in digital TV networks. ESAM is designed to enhance the functionality and interoperability of networks, improving the viewing experience for subscribers.

ESAM scripting for SCTE:

1. Identify the video content that needs to be marked up with SCTE markers. These could be ad breaks, chapter markers, or other significant events in the video.

2. Use an ESAM editor tool to create the ESAM script. There are several tools available, such as ESAM Creator and ESAM Builder. These tools allow you to create, edit, and validate the ESAM script.

3. Define the SCTE markers in the ESAM script. Each marker should include the timecode, duration, and type of event. For example, an ad break marker could be defined as a “cue-in” event with a duration of 30 seconds.

4. Validate the ESAM script to ensure that it is compliant with the SCTE specification. Use the ESAM editor tool to run the validation process and check for any errors or warnings.

5. Save the ESAM script and upload it to your YouTube account. You can do this by selecting the video content in your YouTube Studio dashboard, navigating to the “Advanced” tab, and uploading the ESAM script in the “Content ID” section.

6. Review the video content to ensure that the SCTE markers are working correctly. You can use the YouTube player to test the markers and make any necessary adjustments to the ESAM script.

By following these steps, you can create an ESAM script for YouTube SCTE that will help you manage and monetize your video content more effectively.

An ESAM script is an XML-based file that contains information about events or markers that occur in video content. These markers can be used for a variety of purposes, such as indicating ad breaks, chapter markers, or other significant events in the video.

Here is an example of an ESAM script for a dynamic commercial SCTE marker in XML format:

“`xml
<?xml version=”1.0″ encoding=”UTF-8″?>
<ESAM xmlns=”urn:ietf:params:xml:ns:esam:1.0″>
<EventSignal Time=”00:05:00.000″ Duration=”00:00:30.000″ Type=”Commercial”>
<Metadata>
<MetadataItem Name=”AdType”>Dynamic</MetadataItem>
<MetadataItem Name=”AdID”>1234</MetadataItem>
<MetadataItem Name=”AdTitle”>Example Ad</MetadataItem>
<MetadataItem Name=”Advertiser”>Acme Corp</MetadataItem>
</Metadata>
</EventSignal>
</ESAM>
“`

In this example, the ESAM script includes a “Commercial” event signal that occurs at the 5-minute mark of the video and lasts for 30 seconds. The metadata associated with the event signal includes information about the ad type, ID, title, and advertiser.

By using ESAM scripts like this one, video content creators and distributors can manage and monetize their content more effectively, while providing a better experience for viewers.

More scripting tomorrow…. stay tuned!

101, Best Practices, Career, Collaboration, Learning, Technology, Training

Building A Stack for Your Business: 101

What does building a stack mean?

Building a stack refers to the process of selecting and integrating different software tools and technologies to create a customized software solution that meets your specific business needs.

1. Identify your business needs: The first step in building a stack is to identify your business needs. Determine what problems you are trying to solve and what goals you want to achieve.

2. Research available tools: Once you have identified your business needs, research different software tools and technologies that can help you meet those needs. Look for tools that are reputable, well-supported, and have a track record of success in your industry.

3. Evaluate tools: Evaluate the tools you have identified by looking at their features, pricing, ease of use, and compatibility with your existing systems. Consider factors such as scalability, security, and customization options.

4. Select tools: Based on your research and evaluation, select the tools that best meet your needs and fit within your budget. Make sure to consider how the different tools will work together and integrate with your existing systems.

5. Integrate tools: Once you have selected your tools, work on integrating them to create a seamless and cohesive software stack. This may involve customizing the tools, creating APIs, or developing other integration solutions.

6. Test and refine: After you have integrated your tools, test the stack to ensure it is working as expected. Refine the stack as necessary to optimize performance and ensure it is meeting your business needs.

7. Maintain and update: Finally, maintain and update your software stack over time to ensure it remains up-to-date and continues to meet your business needs. Keep an eye on emerging technologies and be willing to make changes as needed to stay competitive and efficient.

101, Content Delivery Networks, Digital Platforms, Mentoring, publishing, SQL, Streaming

Streaming Strategies: 30 Popular Broadcasters -Who Do You Use?

There are several considerations that companies keep in mind when developing streaming strategies.

Some key factors:

•Content: The availability and quality of content is a critical factor in attracting and retaining subscribers. Companies must consider what type of content to offer, including original programming, movies, TV shows, and live events.

•Pricing: Companies must carefully consider their pricing strategy to remain competitive and attract subscribers. They may offer different subscription tiers with varying features and pricing options.

•Distribution: Companies must consider how to distribute their content, whether through their own website or app, through third-party platforms, or through partnerships with other companies.

•User Experience: The user experience is critical in retaining subscribers. Companies must ensure that their streaming service is easy to use, reliable, and offers high-quality video and audio.

•Marketing: Companies must develop effective marketing strategies to promote their streaming service and attract new subscribers. This may include social media advertising, influencer partnerships, or other tactics.

•Technology: Companies must consider the technology required to deliver their streaming service, including video encoding, content delivery networks, and other infrastructure.

•Competition: Companies must keep an eye on the competition and adapt their strategies accordingly. They may need to adjust their pricing, content, or marketing strategies to remain competitive in the market.

30 “Streamers”, and Their Strategies:

1. Netflix – Subscription-based streaming of movies and TV shows

2. Hulu – Subscription-based streaming of TV shows and movies, with live TV options

3. Amazon Prime Video – Subscription-based streaming of movies and TV shows, with additional perks for Amazon Prime members

4. Disney+ – Subscription-based streaming of Disney, Pixar, Marvel, and Star Wars content

5. HBO Max – Subscription-based streaming of HBO and other content, including original programming

6. Apple TV+ – Subscription-based streaming of original programming and movies

7. YouTube TV – Subscription-based streaming of live TV channels

8. Sling TV – Subscription-based streaming of live TV channels

9. FuboTV – Subscription-based streaming of live TV channels, with a focus on sports

10. ESPN+ – Subscription-based streaming of sports events and original programming

11. CBS All Access – Subscription-based streaming of CBS content, including live TV options

12. NBC Universal Peacock – Subscription-based streaming of NBC and Universal content, including live TV options

13. Showtime – Subscription-based streaming of Showtime content, including original programming

14. Starz – Subscription-based streaming of Starz content, including original programming

15. Crunchyroll – Subscription-based streaming of anime and manga

16. Funimation – Subscription-based streaming of anime and manga

17. VRV – Subscription-based streaming of anime, gaming, and other pop culture content

18. Twitch – Free streaming of live gaming and other content, with subscription options for additional perks

19. Mixer – Free streaming of live gaming and other content, with subscription options for additional perks

20. Facebook Watch – Free streaming of original programming and other content

21. Instagram Live – Free streaming of live events and other content

22. Twitter Live – Free streaming of live events and other content

23. Periscope – Free streaming of live events and other content

24. Vimeo – Subscription-based streaming of original programming and other content

25. Dailymotion – Free streaming of user-generated and original programming

26. Kanopy – Free streaming of movies and TV shows, with access through public libraries and universities

27. Crave – Subscription-based streaming of movies and TV shows in Canada

28. BBC iPlayer – Free streaming of BBC content in the UK

29. ITV Hub – Free streaming of ITV content in the UK

30. Sky Go – Subscription-based streaming of Sky content in the UK

These companies are major players in the streaming industry(this is not an exhaustive list), each with their own unique strategies and considerations. They offer a range of content, from movies and TV shows to live events and original programming, and use different pricing models and distribution methods to attract and retain subscribers. User experience, marketing, technology, and competition are all key factors that they must consider when developing their streaming strategies. As the streaming market continues to grow, these companies will need to remain agile and adapt their strategies to remain competitive and meet the changing needs of their audiences.

#cloud, 101, AWS, Digital Platforms, Learning, Mentoring, Streaming, Success, Technology, Training

What is S3? Buckets? SDKs? A Quick Overview

Amazon S3, or Simple Storage Service, is a cloud-based storage service provided by Amazon Web Services (AWS). It allows users to store and retrieve any amount of data from anywhere on the web, making it a popular choice for individuals and businesses alike.

At its core, Amazon S3 is an object storage system. This means that data is stored as objects, rather than in a traditional file hierarchy. Objects can be of any size, from a few bytes to terabytes, and are stored in containers called buckets. Users can create, manage, and delete buckets through the AWS Management Console or with the AWS SDKs.

Oh riiiiight …What are SDKs? 😊

SDK stands for Software Development Kit. It is a collection of software development tools that allow developers to create applications for a specific software package, hardware platform, operating system, or programming language. SDKs usually include libraries, APIs, documentation, and other utilities that help developers to build software applications that integrate with existing systems or platforms.

Now Back to S3…..

One of the key benefits of S3 is its scalability. It can handle an infinite amount of data and can be accessed from anywhere in the world. This is achieved through a distributed architecture, where data is stored across multiple servers and locations. This also means that data is highly available and durable, with multiple levels of redundancy and built-in error correction.

Amazon S3 also offers a range of features for managing data. Users can set up access controls, encryption, and versioning to ensure that their data is secure and accessible only to authorized users. They can also use lifecycle policies to automatically move data to lower-cost storage tiers or delete it after a certain period of time.

Under the hood, S3 uses a combination of technologies to provide its high performance and scalability. It uses a distributed system architecture, with data stored across multiple servers and locations. It also uses a highly optimized network stack, with low-latency connections to AWS services and the internet.

In addition, S3 uses advanced algorithms and caching techniques to optimize data retrieval. For example, it uses parallel processing to retrieve multiple objects at once, and it caches frequently accessed data for faster retrieval times.

Overall, Amazon S3 is a powerful and flexible storage solution that offers a range of features for managing and securing data. It is a popular choice for businesses of all sizes, from startups to large enterprises, and is used for a wide range of applications, from backup and archiving to content delivery and data analytics.

Do you use S3? Comment & Let me know how – it’s free!