The “Why Not Attitude” Part 2

Are you struggling to balance your career and personal life? You’re not alone. The traditional methods of climbing the corporate ladder may not work for most, leaving them (you) feeling burned out and unfulfilled. But there’s a new philosophy that can help – the “Why not?” mindset.

The “Why not?” philosophy is about being open to new ideas and experiences without immediately dismissing them. It’s about approaching opportunities with curiosity and a willingness to take risks. By embracing challenges and uncertainty, you can discover new possibilities and grow as an individual. But it’s not about blindly embracing every opportunity – it’s about making informed decisions based on your values and goals.

If you’re ready to embrace the “Why not?” philosophy, here are 9 tips for success:

1. Prioritize self-care: Taking care of yourself is essential to success. When you prioritize self-care, you are able to perform at your best and avoid burnout. Self-care can include anything from exercising regularly, eating well, getting enough sleep, and taking breaks when you need them.

2. Have SMART goals for your career: SMART goals are specific, measurable, achievable, relevant, and time-bound. When you have SMART goals, you have a clear plan of what you want to achieve and how to get there. This helps you stay focused and motivated.

3. Learn to delegate: Delegating tasks to others allows you to focus on what you do best and frees up time for other important tasks. It also helps build trust and respect among your team.

4. Build a support system: Having a support system can help you navigate challenges and provide motivation when you need it most. This can include friends, family, mentors, or colleagues.

5. Practice time management: Time management is key to success. You can prioritize your tasks, set deadlines, and plan your schedule to make the most of your time.

6. Use technology to your advantage: Technology can help you streamline tasks, communicate more efficiently, and work more effectively. From project management tools to social media, technology can be a valuable asset.

7. Seek flexibility: Flexibility allows you to adapt to changing circumstances and take advantage of unexpected opportunities. Being open to new ideas and ways of doing things can help you stay ahead of the curve.

8. Take breaks: Taking breaks is essential to avoid burnout and maintain focus. Whether it’s a short walk outside or a vacation, taking time away from work can help you recharge and come back stronger.

9. Develop a “Why not?” attitude: A “Why not?” attitude means being open to new ideas and taking risks. It means not being afraid to fail or try something new. A “Why not?” attitude can help you overcome barriers and achieve your goals.

By following these tips, you can create the boundaries necessary for success and achieve freedom and fulfillment in both your professional and personal life. So why not give it a try? Join me with like-minded people and start thriving today.

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Level Up Your Resume: Become An Achiever!

Everyone writes about networking, researching, targeting companies, identifying the position or positions you want, and you should, it’s all important and solid advice, but there is more to the job hunt than that…

It’s not a difficult twist it’s just a shift in how your approach is.

Are you Endlessly sending an updated draft of your resume out for the 50 some-teenth time to the internet void, and that isn’t working?  I have had the same experience.  

Years ago it was easy, make a phone call, or send out a resume, interview, and hired.  Today – ummm not so much.

I had been very “busy” changing up my skills, key words, etc to “match” what the resume machine algorithms have been asked to search for (and will discard if your resume isn’t at least a 70% match).  It’s true, a human will NOT EVER see your resume because there’s a program that automatically eliminates you if you haven’t included the sought after key words.  Even worse, you could be algorithm’d out for 6-12 months for a “bad” resume submission. 

I had received NO answers back aside from the automated “thank you for applying”, with decades of experience in the industry.  Incredibly frustrating!  But, I needed to change the way I worded my resume.  I was being seen as a doer.  Isn’t that good though?  Again….Not so much.  Hiring Managers need to see not only what you’ve done, but what you’ve accomplished.  

I was qualified, I could do the jobs I applied for, even better, I actually WANTED the jobs I applied for, I wasn’t just “looking for work”,  I was looking for what I wanted in my life too.  I’ve been lucky to get to an ebb and flow now.

But, I needed to change the language in my resume to show that I still take / took action and that I’m results-oriented person (an over-utilized phrase x1000 btw).  But, follow a few simple steps to level-up your resume:

1. Focus on your achievements: Instead of just listing your responsibilities, highlight your accomplishments and the results you achieved. Use action verbs to describe your achievements and quantify your accomplishments with numbers and percentages.

2. Use strong, action-oriented language in your resume. Avoid passive voice and use verbs that convey a sense of action and accomplishment.

3. Tailor your language to the job posting: Look at the job posting and use language that aligns with the job requirements. Use similar keywords and phrases that the employer is looking for to convey that you have the skills and experience they are seeking.

4. Highlight your skills and how they have contributed to your accomplishments. Use specific examples to demonstrate how you have used your skills to achieve results.

5. Use bullet points to break up dense paragraphs and make your resume easier to read. Use short, punchy statements that highlight your accomplishments and results.

6. Proofread, Proofread, and Proofread again – did I mention Proofread your resume?  Oh yes I did!  Do this carefully to ensure that your language is clear, concise, and error-free. Make sure that your accomplishments and results are easy to understand and are presented in a way that is easy to read.

Overall, by focusing on your networking, your achievements, using strong language, tailoring your language to the job posting, highlighting your skills, using bullet points, and proofreading your resume, you can change the way you as a person appear to a Hiring Manager.  So make yourself human, because you are human.  Make them know you, even better make them WANT to know YOU!   You are your own business, you don’t have to sell yourself, just show the best version of You that you’ve got!  You’re worth it.

This can help you stand out to potential employers and increase your chances of getting hired.

Short Tutorial: SMB

SMB stands for Server Message Block, which is a protocol for sharing files, printers, and other resources on a network. In Mac Finder, SMB is used to connect to Windows file servers or other network-attached storage devices that use the SMB protocol for sharing files.

When you connect to an SMB server using Mac Finder, you can access files and folders on the server just like you would on your local computer. You can browse the server’s file system, open files, copy files to or from the server, and perform other file management tasks. 

To connect to an SMB server using Mac Finder, you will need to know the server’s name or IP address, as well as a valid username and password with permissions to access the shared files or folders.

Practice this at least 3 times – get your clicks & Muscle Memory In!

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Why We Care: PTP Clocks Hierarchy

PTP (Precision Time Protocol) is a protocol used for synchronizing clocks in a network. It is a time synchronization protocol that is designed to provide high-precision time and frequency synchronization for networked devices.

PTP (Precision Time Protocol) is an IEEE 1588 standard protocol that synchronizes real-time clocks of connected nodes in a distributed system using a network. This protocol establishes a leader-follower hierarchy among the nodes (referred to as clocks) where followers synchronize with their leaders, and the leader-follower relationship is determined by a Best Master Clock (BMC) algorithm. Through dynamic relationship determination, the PTP network can simplify the interconnect graph, resolving cycles down to a tree of leaders and followers. The grandmaster, located at the root of the tree, synchronizes with GPS and serves as the ultimate leader for all clocks. Interior nodes in this network are called boundary clocks (BC) and have follower ports and one or more leader ports. PTP can achieve high accuracy, even within sub-microsecond limits on local networks.

PTP works by sending time signals between devices, a best grandmaster, leader, and a follower clocks. The best grandmaster clock sends synchronization messages to leader clocks, and the leader clocks adjust their clock frequency and time to match the best grandmaster clock. The leader clocks send synchronization messages over their network(s), and the follower clocks adjusts their clock frequency and time to match the leader clock. Again, aka boundary clocks. PTP uses precise hardware timestamps to measure the time between devices.

PTP is often used in real-time systems, where accurate timing is essential, such as in audio and video production or industrial automation. It can also be used in some communication networks, such as 5G and industrial Ethernet.

Each of the following company’s products support and /or generate PTP:

1. Leader Electronics Corporation offers the LT8900 and the LT8910A PTP Time Server/Grandmaster Clocks, both of which are designed to provide accurate PTP synchronization for broadcast and post-production applications. The devices generate IEEE 1588-2008 PTP packets with sub-microsecond timing accuracy and support PTP profiles such as the Audio-Video Profile (PTP AV) and the IEEE Power Profile. They also feature two independent 10 Gigabit Ethernet interfaces, allowing for redundant operation and the ability to simultaneously serve as a Network Time Protocol (NTP) server. The LT8910A additionally offers dual electrical inputs, enabling it to function as a redundant PTP Grandmaster clock.

2. Cisco Systems, Inc. offers a range of PTP solutions, including routers, switches, and network interface cards that support IEEE 1588v2. Some of the models that support PTP generation and/or synchronization include the Cisco Catalyst 9300 Series Switches, the Cisco 9200 Series Switches, the Cisco NCS 1002, the Cisco NCS 540 Series Routers, and the Cisco NCS 560 Series Routers. These devices provide high-precision timing capabilities for a range of applications, including 5G mobile networks, industrial automation, and financial trading. They can serve as a PTP Grandmaster clock, Leader clock and/or follower, depending on the application requirements, and have features such as hardware timestamping, clock quality monitoring, and PTP profiles for specific industries.

3. Riedel Communications offers the MediorNet MN-C-OPT-HDMI PTP Media Interface Card, which is designed to provide PTP support and synchronization for its MediorNet media network. The card supports SMPTE ST 2059 PTP profiles and is capable of acting as both a PTP Grandmaster clock and a PTP client. It features multiple input and output ports, including an HDMI port for timecode distribution, and has a high-precision oscillator for sub-microsecond timing synchronization. The card also supports redundancy, multi-casting of PTP messages, and monitoring and configuration via a web-based interface. Additionally, Riedel’s Artist and Bolero communications systems offer PTP synchronization for intercom communication applications.

4. Meinberg Funkuhren offers a variety of PTP Time Servers/Grandmasters that are designed to provide accurate PTP synchronization for a range of applications, including telecom, financial trading, and industrial automation. Some of the models include the LANTIME M900/M600/M4000 PTP Time Servers and the IMS – M400 Industrial PTP Time Server. These Time Servers support IEEE 1588-2008 PTP profiles and various ITU-T G.827x telecom profiles such as G.8275.1 and G.8275.2. They can serve as a PTP Grandmaster clock, Leader, and/or follower clock, depending on the application requirements, and offer features such as hardware timestamping, fault-tolerant design, and redundant power supplies. Meinberg also offers PTP software and network interface cards that support PTP generation and synchronization.

5. Tektronix offers a range of PTP hardware and software products that support PTP generation, including time servers, grandmasters, and clients that generate and measure PTP signals with high accuracy and precision. These devices are specifically designed for PTP and are capable of supporting PTPv1, PTPv2, and PTP-RA.

6. Juniper Networks provides networking equipment that supports PTP generation, including network switches and routers that are capable of handling PTP traffic, as well as software tools for the configuration and management of PTP networks. Juniper’s devices are designed to support PTPv2 and can be used in a variety of PTP network architectures.

7. Ross Video offers PTP generation solutions for the broadcast industry, including PTP time code generators and servers that are designed to synchronize video and audio signals across multiple cameras and equipment. These devices support PTPv2 and PTP-RA and are specifically designed for the broadcast environment.

8. Mellanox Technologies provides network adapters and switches that support PTP generation, allowing for the transmission and synchronization of time-critical data across high-speed networks. Mellanox’s devices support PTPv2 and can be used in a variety of PTP network architectures, including data center and telecommunications applications. Nvidia does not offer a Precision Time Protocol (PTP) implementation as a standalone product. However, Nvidia’s Mellanox networking solutions product line includes NICs (network interface cards) and switches that support PTP as well as other timing protocols such as Network Time Protocol (NTP), Precision Time Protocol (PTP), and IEEE 802.1AS.

These products help enable synchronization throughout data centers and other networked deployments that require tight synchronization between multiple devices, such as high-performance computing, financial trading, media and entertainment industries, and industrial control systems. In addition to PTP support, Nvidia Mellanox’s networking solutions offer low-latency and high-bandwidth capabilities, making them well-suited for demanding applications.

9. Spectracom specializes in precise timing solutions, including PTP servers and PTP-enabled network devices for PTP generation. Spectracom’s devices support PTPv1, PTPv2, and PTP-RA and are designed to provide high levels of accuracy and precision for a variety of industries, including telecommunications, defense, and finance. They also offer software tools for PTP network analysis and management.

10. Selenio Media Communications offers support for various versions of Precision Time Protocol (PTP), including PTPv1, PTPv2, and PTP Profile for Professional Broadcast Applications (PTP-RA). This enables customers to synchronize media processing and transport devices in IP-based broadcasting systems with sub-microsecond accuracy. It offers a single timing source and does not have built-in redundancy.

Note: this is not an exhaustive list of PTP generators or supporters thereof.

In summary, the main differences between PTP offerings are the level of accuracy, redundancy, and interoperability features they offer, allowing customers to select the product that best suits their requirements for timing accuracy, scalability, and reliability.

I’ve been asked if I’m being paid for this post. No, I am not being paid to share this information, nor do I work for any named company within the article.

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Sports Broadcasting 4K Stack

In the context of sports HD broadcasting, a 4K stack usually refers to the technical infrastructure required for live production and delivery of 4K Ultra High Definition (UHD) content. This typically includes specialized cameras, video switchers, routers, servers, storage systems, encoders, and decoders that are specifically designed to handle high-resolution video streams.

Building a 4K stack for sports HD broadcasting requires a combination of hardware and software solutions that are optimized for low-latency, high-bandwidth video processing and delivery. Here are some key considerations to keep in mind:

1. Choose the right equipment: Select cameras, switchers, encoders, and other equipment that are designed to handle 4K UHD content, and ensure that they are compatible with one another and your network infrastructure.

2. Use high-capacity storage: 4K UHD video requires a significant amount of storage capacity, so it’s important to use high-capacity storage systems that can handle the large amounts of data generated by live sports broadcasts.

3. Optimize your network: Make sure that your network infrastructure is capable of handling the bandwidth requirements of 4K UHD video streams, and that it is properly configured to minimize latency and ensure reliable data transmission.

4. Utilize specialized software: Use specialized video processing software that is optimized for 4K UHD video and can handle the unique demands of live sports broadcasts, such as fast-paced action, multiple camera angles, and dynamic lighting conditions.

There are several products available for specialized video processing software that is optimized for 4K UHD sports broadcasts. Some of the popular ones include:

• EVS XT4K – A specialized server system that provides live slow-motion replay, super slow-motion, and on-the-fly editing capabilities for 4K content.

• Grass Valley K-Frame V-series – A live production switcher that supports 4K UHD resolution and provides advanced features such as HDR support, up/down/cross-conversion, and color correction.

• Avid MediaCentral – A comprehensive media management and workflow platform that provides real-time collaboration, content distribution, and automated processing capabilities for 4K UHD video.

• Blackmagic Design ATEM 4 M/E Broadcast Studio 4K – A live production switcher that supports 4K UHD resolution and provides advanced features such as multi-camera switching, chroma keying, and 3D graphics.

• Sony HDC-5500 – A 4K UHD system camera that includes advanced features such as high-speed image capture, remote control capabilities, and image stabilization for capturing fast-paced sports action.

• Ross Video Carbonite Ultra – A live production switcher that supports 4K UHD resolution and provides advanced features such as customizable macros, multi-screen outputs, and virtual set creation.

• Panasonic’s Kairos video processing platform is designed to handle 4K UHD video, including fast-paced sports action. The system can support multiple video inputs, including baseband, IP, and NDI sources, and provides real-time switching and four layers of DVE with key and fill. 

Additionally, Kairos has an optional hardware accelerator that can be added to the system to handle up to 16 4K inputs and 8 4K outputs, providing the necessary processing power to handle the demands of live sports broadcasts.

Its flexible architecture and scalable design, Kairos offers a solution that can handle the unique requirements of live 4K UHD sports video production.

These products are designed to handle the complex requirements of live 4K UHD sports broadcasting and enable production teams to deliver high-quality, engaging coverage of sporting events.

By following these best practices, you can build a 4K stack for sports HD broadcasting that is capable of delivering high-resolution video and allowing viewers to experience the action in stunning detail.

Some Sports Networks / Broadcasters have built their 4K stack for sports broadcasting through a combination of hardware and software solutions. Here are some key components and technologies used by them to deliver 4K sports broadcasts:

1. Cameras:  Broadcasters use specialized 4K UHD cameras that are capable of capturing high-quality sports footage with stunning detail and clarity. These cameras are typically positioned around the arena or stadium to capture multiple angles of the action.

• Sony, Panasonic, Canon, and Red are all popular choices for 4K broadcast cameras.

2. Production equipment:  Broadcasters use specialized video production equipment that is designed to handle the high-resolution video streams generated by 4K UHD cameras. This includes video switchers, graphics systems, and other production equipment that is optimized for 4K UHD workflows.

• Brands like Grass Valley, Ross Video, and Blackmagic Design offer a range of specialized production equipment for 4K broadcasts.

3. Network infrastructure:  Broadcasters havr built a high-bandwidth network infrastructure that is capable of handling the large amounts of data generated by 4K UHD video streams. This includes high-speed fiber optic connections, IP video delivery, and other networking technologies.

• Companies like Arista Networks, Cisco, and Juniper Networks provide network infrastructure solutions that are optimized for high-bandwidth 4K streaming.

4. Storage and encoding:  Sport Broadcasters use specialized storage systems and video encoding software to capture, process, and deliver 4K UHD video streams in real-time. This includes high-capacity storage and encoding systems that can handle the large amounts of data generated by live sports broadcasts.

• Brands like EVS, Harmonic, and Telestream offer specialized storage and encoding systems that are designed to handle the large amounts of data generated by 4K broadcasts.

5. Display technology: Finally, Sports Broadcasters work with technology partners to ensure that their 4K UHD broadcasts can be viewed on a range of consumer devices, including 4K UHD televisions and streaming devices. They use technologies like High Dynamic Range (HDR) to ensure that the image quality and color accuracy of their broadcasts meet the highest standards.

• Brands like Sony, Samsung, LG, and Vizio are all popular brands for 4K UHD televisions, while streaming devices like Roku, Amazon Fire TV, and Apple TV are widely used for delivering 4K content to viewers.

By leveraging these components and technologies, Broadcasters have been able to build a 4K stack that is capable of delivering stellar sports broadcasts with breathtaking detail and clarity.

It’s important to note that these brands and models are only examples and many Sports Broadcasters may use different equipment depending on the specific needs of their broadcasts.

End note:  I am not currently an employee of, and I was not paid by any named company in this article for the information.

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Staying Connected – Intercom Overview:

Comms are an essential for BroadcastTV, A/V, Theater, Enterprise Events, and so much more.

Intercom Brands and Applications

• Clear-Com Intercoms: Used in live events, broadcast production, theater, corporate AV, and government/military installations.
• CommLink Intercoms: Designed for use in professional intercom applications in the broadcasting, live production, and AV fields.

• RTS Intercoms: Used in live events, broadcast production, theater, and military applications.
• Telex Intercoms: Used in live events, broadcast production, public safety, and aviation applications.
• Pliant Technologies intercoms: Used in live events, broadcast production, theater, sports, and corporate AV.
• ASL intercoms: Used in live events, broadcast production, theaters, sports arenas, and corporate AV.
•Beyerdynamic intercoms: Used in radio and TV broadcasting, film production, theater, and event technology.
• Bolero wireless intercom systems: Used in live events, broadcast production, theater, and sports.
• Cuelight: Used in broadcast, studio, and video production applications.
• Digital Partyline: Used in live events, broadcast production, and theater.
• Gamecom Wired Communication System: Designed for gaming applications.
• HelixNet Digital Partyline: Used in broadcast production, live events, theater, and industrial comms.
• HME DX Series Wireless Intercoms: Used in broadcast production, live events, sports, and theater.
• Hybrid Intercom System: Used in broadcasting, theater, and event production.
• KP-Series Key Panels: Used in broadcast production, theater, live events, and corporate AV.
• LQ Series IP Connectivity: Used for IP-based intercom and audio networking.
• PL Pro MS-232 Remote Control Unit: Used in broadcast production, live events, theater, and corporate AV.
• PortaCom Intercom Systems: Used in broadcast production, theater, and live events.
• Radio Active Design Intercom Systems: Used in broadcast production, live events, and television studios.
• RadioCom Wireless Intercoms: Used in broadcast production, live events, and theater.
• Studio Technologies Intercoms: Used in broadcast production, live events, and theater.
• Tronios Intercoms: Used for stage communication in small to medium-sized events and theaters.
• Unity Intercoms: Used in broadcast production, live events, theater, and corporate AV.
• Vega wireless intercom systems: Used in broadcast production, live events, theater, sports, and corporate AV.
• Wireless Intercom System (WiS): Used in broadcast production, live events, sports, theaters, and corporate AV.

Quick Reference: CDNs

A CDN (Content Delivery Network) is a geographically distributed network of servers that helps deliver content (such as web pages, images, videos, etc.) to users from servers that are geographically closer to them, resulting in faster page load times and better user experience.

A CDN typically works by storing cached copies of a website’s content on multiple servers distributed across different geographic locations, called edge servers. When a user requests content from the website, the CDN automatically redirects the request to the server that is geographically closest to the user, reducing latency and minimizing network congestion. The CDN also helps to distribute network load and protect against Distributed Denial of Service (DDoS) attacks, among other benefits.

Edge servers are a key component of CDN architecture. They are small-scale data centers that are strategically placed in multiple distributed locations around the world, as close to end-users as possible. 

When a user requests content from a website, the nearest edge server to the user intercepts the request and serves the cached content that exists on that edge server itself. If the content is not available, the edge server pulls it from the origin server, caches it locally, and then serves it to the requesting user.

Edge servers are designed to handle high traffic loads and to deliver content with low latency and minimal network congestion. They help improve the performance and reliability of websites by reducing the distance that data needs to travel, and by distributing network load across multiple servers.

25 CDN companies and what broadcasters generally use them for:

  1. Akamai – Used for live streaming, software downloads and website optimization.
  2. Cloudflare – Used for DDoS protection, load balancing and website optimization.
  3. Amazon CloudFront – Used for video on demand streaming, software downloads and website optimization.
  4. Fastly – Used for video streaming, website acceleration and API acceleration.
  5. Limelight – Used for online video, gaming, file downloads and website acceleration.
  6. Google Cloud CDN – Used for website optimization and application delivery.
  7. Verizon Digital Media Services – Used for video streaming, website acceleration and security.
  8. StackPath – Used for website security, bandwidth savings and website acceleration.
  9. CDN77 – Used for video streaming and website acceleration.
  10. KeyCDN – Used for website acceleration and video streaming.
  11. Microsoft Azure CDN – Used for website optimization, application delivery and video streaming.
  12. OnApp – Used for website acceleration and cloud-based applications.
  13. Rackspace Cloud Files – Used for data storage and content delivery.
  14. Internap – Used for CDN and hosting services.
  15. Instart Logic – Used for website and application acceleration.
  16. CenturyLink CDN – Used for media streaming and website acceleration.
  17. CDN.net – Used for website acceleration and video streaming.
  18. BelugaCDN – Used for website acceleration and content delivery.
  19. G-Core Labs – Used for website acceleration, video streaming and gaming.
  20. Tata Communications – Used for online video, website acceleration and content delivery.
  21. Mirror Image – Used for website acceleration and video streaming.
  22. CacheFly – Used for website acceleration and video streaming.
  23. Varnish Software – Used for website acceleration and API acceleration.
  24. Aryaka – Used for cloud-based network and application acceleration.
  25. Highwinds – Used for content delivery, live video streaming and website acceleration.

Note: This list is not exhaustive and there are more CDN companies in the market.

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The Why Not Attitude for Job Success, Setting Boundaries, & Avoiding Burnout

You can excel in your passions. But it’s important to recognize those opportunities and say yes to them.

The philosophy of “Why not?” is not based on ignorance. Instead, it is a mindset that encourages openness to new ideas and experiences without immediately dismissing them. It is about approaching opportunities with a sense of curiosity and a willingness to take risks.

This philosophy of “Why not?” can work because it prompts you to consider things that may not have been previously considered, leading to new insights, opportunities, and directions. By embracing challenges and uncertainty instead of letting fear and doubt hold you back, you can discover new possibilities and grow as an individual.

Rather than blindly embracing every opportunity, the philosophy of “Why not?” is about considering the potential benefits and risks of a situation and making an informed decision based on your values and goals. With this mindset, individuals can approach their personal and professional lives with more creativity, flexibility and confidence, ultimately leading to greater success and fulfillment.

Are you feeling exhausted and at a loss as to how to succeed in your career while still maintaining a fulfilling home life? You’re not alone! The traditional methods of climbing the corporate ladder are not working for most women, leaving many feeling burned out and unfulfilled.

I know firsthand how difficult it can be to juggle the demands of a successful career with a rich personal life. For years, I struggled to keep up with the constant pressure and insane deadlines, never able to set boundaries that would allow me to thrive in both areas of my life. Eventually, I burned out and lost everything.

But I refused to give up. Using my expertise in human behavior, I carved out a new path to success that included intelligent boundaries and the ability to thrive both professionally and personally. And now I want to share my strategies with you, so that you too can achieve freedom and fulfillment.

Whether you work in management consulting, a male-dominated culture, a client-driven organization, an entrepreneurial endeavor, or under-resourced healthcare services, these strategies can help you create the exact boundaries necessary for success. So don’t wait – follow my journey, comment and like, and join an open forum where you can connect with other women who are ready to support you. It’s completely free, and if you’re not comfortable commenting, just send me a DM with a simple “hello”. I’m here and ready to help you thrive.

9 Tips for Women in Business

1. Prioritize self-care: Make your physical and mental health a priority. Prioritizing self-care habits such as getting enough sleep, exercising regularly, seeking support from friends and family, and managing stress can help prevent burnout and increase productivity.

2. Have SMART (Specific, Measurable, Attainable, Realistic, Time-Based) goals for your careers and put systems in place to achieve them. By identifying achievable goals and breaking them into smaller, more manageable steps, women can avoid the feeling of being overwhelmed and stay motivated.

3. Learn to delegate: Delegating tasks to other team members, including household tasks, this can create more time and energy for your careers and reduce burnout.

4. Build a support system: Networking and building a support system of like-minded women can be beneficial for navigating challenges and responsibilities that come with a demanding career.

5. Practice time management: Effective time management can help juggle both work and personal obligations. Prioritizing tasks and setting boundaries for how much time and energy to allocate to specific tasks can help be effective.

6. Use technology to your advantage: Technology can be a useful tool to manage tasks, team communication and efficient work processes which can help maximize time and reduce stress.

7. Seek flexibility: Create a job that is flexible or allows for remote work arrangements. This can help create more work-life balance by eliminating long commutes and taking charge of schedules that may not work as per their needs.

8. Take breaks: Taking regular breaks throughout the day, and in life in general, can help you recharge and return to tasks with a renewed focus and energy.

9. Not sure about achieving your goals? Develop a Why Not? attitude. Don’t give yourself excuses of why you can’t achieve your goal. Don’t look at the barriers or how “something has always been done”, don’t be afraid to challenge the norms, find out about a company you can help, and the solutions you can provide. Why Can You Do It? Keep an open-mind.

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AI Evolving

Artificial intelligence (AI) is evolving rapidly in many different ways, driven by advances in technology, research, and data availability. Here are some of the key trends in AI evolution:

1. Machine learning (ML) algorithms are becoming more sophisticated and capable, allowing AI systems to analyze and recognize patterns in increasingly complex data sets. This is enabling the development of AI applications that can perform more advanced tasks such as natural language processing, image and speech recognition, and predictive analytics.

2. Deep learning (DL) is a subset of machine learning that is specifically designed to process high-dimensional data sets, such as images and speech, more effectively. DL algorithms use multiple layers of interconnected artificial neurons to simulate the function of a human brain, resulting in more accurate and efficient performance.

3. Reinforcement learning is a type of machine learning that uses trial and error to learn from experience. Here, the AI system is rewarded for making correct decisions and penalized for making incorrect ones, allowing it to improve its performance over time.

4. Generative adversarial networks (GANs) are a type of machine learning that allows the AI system to learn about the structure of data by generating new examples that are indistinguishable from real ones. GANs have many applications, such as creating realistic images and videos, improving natural language generation, and creating realistic animations.

5. AI systems are also becoming more collaborative, with multi-agent systems emerging that allow multiple AI agents to work together to achieve a common goal. This is enabling the development of more complex AI applications, such as intelligent autonomous vehicles and smart cities.

Overall, AI is evolving rapidly and its applications are expanding rapidly, with new breakthroughs and advancements being made every day. As the technology continues to evolve, it is expected to play an increasingly important role in shaping the world around us, enabling new possibilities and driving innovation in many different fields.

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The C-Suite: What is it, and tips to get there

The term “C-Suite” refers to the highest-ranking executive officers within a company or organization, such as the Chief Executive Officer (CEO), Chief Financial Officer (CFO), Chief Operations Officer (COO), Chief Marketing Officer (CMO), and Chief Technology Officer (CTO).

To seek out opportunities to demonstrate your leadership capabilities and produce results that can be recognized by senior executives in broadcasting, you can take the following steps:

1. Take on challenging projects: Seek out challenging projects that require you to lead a team and produce measurable results. Set clear goals and develop a plan to achieve them. Take ownership of the project and demonstrate your leadership skills by guiding your team towards success.

2. Collaborate with other departments: Work collaboratively with other departments within your organization to support shared goals. Build relationships with stakeholders and demonstrate your ability to communicate effectively and coordinate resources to achieve common objectives.

3. Mentor and coach junior staff: Establish yourself as a leader by mentoring and coaching junior staff. Share your knowledge and expertise with others, and encourage them to develop their skills and abilities. Show that you have a deep understanding of the industry and can support the growth and development of others.

4. Seek out training and development opportunities: Attend training and development opportunities that can enhance your leadership skills. This could be formal training courses or informal peer-to-peer learning opportunities.

5. Be innovative and agile: Be open to new ideas and technologies, and demonstrate agility in adapting to changing circumstances. Take a creative approach to problem-solving and continuously seek out ways to improve processes and outcomes.

6. Communicate accomplishments: Keep senior executives informed of your successes and results. Communicate effectively and clearly to show how your leadership has contributed to the success of specific projects or overall organizational goals.

By taking these steps, you can seek out opportunities to demonstrate your leadership capabilities and produce results that can be recognized by senior executives in broadcasting.


1. Develop a specialized skill or area of expertise: To stand out as a potential candidate for a C-level position, it is essential to develop a specialized skill or area of expertise that is in high demand within your industry.

To become a C-suite executive in broadcasting, you might need a combination of the following specialized skills or areas of expertise:

• Leadership: The ability to inspire and lead teams is critical for anyone aspiring to a C-suite position in broadcasting. You should be capable of creating a vision for your organization, setting strategic goals, and motivating your team to achieve them.

• Communication: Broadcasting is all about communication, and you should be adept at both written and verbal communication. Strong communication skills are essential for sharing information, building relationships and negotiating with stakeholders, including advertisers, production teams, and key talent.

• Technical expertise: To gain credibility with your team and have an understanding of the broadcast industry’s technical aspects, you should have some technical expertise in broadcasting. This knowledge can include familiarity with broadcasting hardware and software, audiovisual equipment, and communication platforms.

• Creativity and innovation: Broadcasting is an exciting and ever-changing industry, and to thrive in it, you need to be creative and innovative. The ability to generate new programming concepts, adapt to emerging technologies, and engage with your audience is increasingly important in today’s hyper-competitive media landscape.

• Business savvy: As a C-suite executive, you will need to have business acumen beyond just the broadcasting industry. You should have an understanding of finance, marketing, and operations, as well as the ability to create efficient and effective business strategies to grow your organization.

Overall, developing a combination of leadership, communication, technical expertise, creativity, innovation, and business savvy can help you become a C-suite executive in broadcasting. It is important to build a diverse set of skills and continuously improve yourself to stand out from the competition.

2. Build a track record of success: By consistently delivering positive results and demonstrating leadership capabilities, you can establish a strong track record of success that will help you stand out as a potential candidate for C-Level positions.

To deliver positive results and demonstrate leadership capabilities effectively, you can follow these tips:

• Set clear goals: Clearly defining your goals for your team and your organization can help you stay focused and create a clear path towards success. Goals should be specific, measurable, achievable, relevant, and time-bound.

• Communicate effectively: Effective communication is critical in broadcasting, whether you are interacting with colleagues, stakeholders or the audience. To communicate effectively, you should tailor your communication styles to suit different audiences and use simple language, storytelling, and empathy to convey your message.

• Lead by example: Leaders who lead by example create a positive and high-performance culture. Be a role model for your team, set the standard for excellence, and demonstrate the behaviour you expect from others.

• Delegate responsibility: Delegation can free up time and help you focus on key activities that require your expertise. It also helps develop your team’s skills, builds trust, and reinforces accountability.

• Embrace innovation: Broadcasting is an industry that is rapidly evolving, and to stay ahead of the curve, you need to embrace innovation. Encourage your team to experiment, take risks, and be creative with new ideas and technologies.

• Recognize and reward success: Celebrate milestone achievements, recognize successes, and reward top performers. Positive feedback can help boost morale and reinforce positive behavior.

• Continuously learn and grow: The broadcasting industry is evolving rapidly, and to stay current, you need to continuously learn and grow. Attend industry events, read relevant materials, network with peers, and seek out opportunities to expand your knowledge and skills.

By following these tips, you can deliver positive results and demonstrate leadership capabilities effectively in broadcasting as well as many other industries.

3. Seek out leadership opportunities: Seeking out opportunities within your organization to lead projects or teams can help you demonstrate your leadership capabilities and produce results that can be recognized by senior executives.

To seek out opportunities to demonstrate your leadership capabilities and produce results that can be recognized by senior executives, you can take the following steps:

• Take on challenging projects: Seek out challenging projects that require you to lead a team and produce measurable results. Set clear goals and develop a plan to achieve them. Take ownership of the project and demonstrate your leadership skills by guiding your team towards success.

• Collaborate with other departments: Work collaboratively with other departments within your organization to support shared goals. Build relationships with stakeholders and demonstrate your ability to communicate effectively and coordinate resources to achieve common objectives.

• Mentor and coach junior staff: Establish yourself as a leader by mentoring and coaching junior staff. Share your knowledge and expertise with others, and encourage them to develop their skills and abilities. Show that you have a deep understanding of the industry and can support the growth and development of others.

•Always be learning.  Seek out training and development opportunities: Attend training and development opportunities that can enhance your leadership skills. This could be formal training courses or informal peer-to-peer learning opportunities.

• Be innovative and agile: Be open to new ideas and technologies, and demonstrate agility in adapting to changing circumstances. Take a creative approach to problem-solving and continuously seek out ways to improve processes and outcomes.

• Communicate accomplishments:  It’s not bragging!  Keep senior executives informed of your successes and results. Communicate effectively and clearly to show how your leadership has contributed to the success of specific projects or overall organizational goals.

By taking these steps, you can seek out opportunities to demonstrate your leadership capabilities and produce results that can be recognized by senior executives.


4. Continuously learn and develop: Staying current with the latest industry trends and investing in ongoing education and professional development can help you develop the skills and knowledge needed to succeed in senior leadership roles.

Some current and latest industry trends in broadcasting include:

• Streaming services: The online streaming services continue to expand, and consumers are shifting towards watching their favorite shows on demand. OTT (over-the-top) services such as Netflix, Amazon Prime Video, and Disney+ are the key players offering original content and interacting with their viewers with interactive features.

• Virtual and Augmented Reality: Virtual and Augmented Reality (VR/AR) are becoming popular and are being used by broadcasters to enhance audience experience. It is already being used for production and broadcast of live sports.

• Interactive content: Interactive content is increasing rapidly; it encourages engagement and can offer additional value to the audience like polling, chatbots, games, and more.

• Personalized content: Personalization is becoming a significant factor as consumers demand customized and tailored content. Broadcasting services are focusing on providing tailored recommendations based on consumer interests, viewing history and behavior.

• Artificial Intelligence: AI technologies are augmenting broadcasting by enabling machine-learning algorithms, Natural Language Processing (NLP), and automated content creation.

• Social media for engagement: Social media like Twitter and Instagram is being used to drive engagement by broadcasters. These platforms are becoming a powerful marketing tool by providing connections with fans and access to real-time analytics of the audience.

• Remote production: The pandemic accelerated trends toward distributed production models, leading to remote production techniques for both pre-production and live event coverage.

These trends are shaping the broadcasting industry and aligning the market with the modern viewer’s requirements.

5. Network and build relationships: Building a network of professional connections within your industry and engaging in activities such as attending industry conferences and events can help you build relationships with key decision-makers and open up opportunities for C-level positions. 

25 current broadcast industry conferences:

IBC (International Broadcasting Convention), NAB (National Association of Broadcasters) Show, Broadcast Asia, CES (Consumer Electronics Show), NAB Radio Show, Media Finance Focus, TVOT (The TV of Tomorrow Show), Streaming Media West, Broadcast Minds, ABU Digital Broadcasting Symposium, IABM Conference, Next TV Summit & Expo, European Radio and Digital Audio Show, NABA Broadcast Technology Futures, Fates Summit, Connection Series by Digital Production Partnership, CIS Global Forum, SMPTE Motion Imaging Technology Summit, RadioDays Europe, Communications Policy Research Forum, Future Leaders Program of the Association of Public Television Stations, Sportel Monaco, Audio Engineering Society Convention, Convergence India, and Media Summit New York. Note: Some of these events may be virtual at the moment, due to the COVID-19 pandemic.

Overall, growing a career in the C-Suite requires a combination of strong technical skills, leadership capabilities, industry knowledge, and a strategic outlook.