Category: SQL

101, Content Delivery Networks, Digital Platforms, Mentoring, publishing, SQL, Streaming

Streaming Strategies: 30 Popular Broadcasters -Who Do You Use?

There are several considerations that companies keep in mind when developing streaming strategies.

Some key factors:

•Content: The availability and quality of content is a critical factor in attracting and retaining subscribers. Companies must consider what type of content to offer, including original programming, movies, TV shows, and live events.

•Pricing: Companies must carefully consider their pricing strategy to remain competitive and attract subscribers. They may offer different subscription tiers with varying features and pricing options.

•Distribution: Companies must consider how to distribute their content, whether through their own website or app, through third-party platforms, or through partnerships with other companies.

•User Experience: The user experience is critical in retaining subscribers. Companies must ensure that their streaming service is easy to use, reliable, and offers high-quality video and audio.

•Marketing: Companies must develop effective marketing strategies to promote their streaming service and attract new subscribers. This may include social media advertising, influencer partnerships, or other tactics.

•Technology: Companies must consider the technology required to deliver their streaming service, including video encoding, content delivery networks, and other infrastructure.

•Competition: Companies must keep an eye on the competition and adapt their strategies accordingly. They may need to adjust their pricing, content, or marketing strategies to remain competitive in the market.

30 “Streamers”, and Their Strategies:

1. Netflix – Subscription-based streaming of movies and TV shows

2. Hulu – Subscription-based streaming of TV shows and movies, with live TV options

3. Amazon Prime Video – Subscription-based streaming of movies and TV shows, with additional perks for Amazon Prime members

4. Disney+ – Subscription-based streaming of Disney, Pixar, Marvel, and Star Wars content

5. HBO Max – Subscription-based streaming of HBO and other content, including original programming

6. Apple TV+ – Subscription-based streaming of original programming and movies

7. YouTube TV – Subscription-based streaming of live TV channels

8. Sling TV – Subscription-based streaming of live TV channels

9. FuboTV – Subscription-based streaming of live TV channels, with a focus on sports

10. ESPN+ – Subscription-based streaming of sports events and original programming

11. CBS All Access – Subscription-based streaming of CBS content, including live TV options

12. NBC Universal Peacock – Subscription-based streaming of NBC and Universal content, including live TV options

13. Showtime – Subscription-based streaming of Showtime content, including original programming

14. Starz – Subscription-based streaming of Starz content, including original programming

15. Crunchyroll – Subscription-based streaming of anime and manga

16. Funimation – Subscription-based streaming of anime and manga

17. VRV – Subscription-based streaming of anime, gaming, and other pop culture content

18. Twitch – Free streaming of live gaming and other content, with subscription options for additional perks

19. Mixer – Free streaming of live gaming and other content, with subscription options for additional perks

20. Facebook Watch – Free streaming of original programming and other content

21. Instagram Live – Free streaming of live events and other content

22. Twitter Live – Free streaming of live events and other content

23. Periscope – Free streaming of live events and other content

24. Vimeo – Subscription-based streaming of original programming and other content

25. Dailymotion – Free streaming of user-generated and original programming

26. Kanopy – Free streaming of movies and TV shows, with access through public libraries and universities

27. Crave – Subscription-based streaming of movies and TV shows in Canada

28. BBC iPlayer – Free streaming of BBC content in the UK

29. ITV Hub – Free streaming of ITV content in the UK

30. Sky Go – Subscription-based streaming of Sky content in the UK

These companies are major players in the streaming industry(this is not an exhaustive list), each with their own unique strategies and considerations. They offer a range of content, from movies and TV shows to live events and original programming, and use different pricing models and distribution methods to attract and retain subscribers. User experience, marketing, technology, and competition are all key factors that they must consider when developing their streaming strategies. As the streaming market continues to grow, these companies will need to remain agile and adapt their strategies to remain competitive and meet the changing needs of their audiences.

101, AI, Best Practices, Career, Coding, Collaboration, Digital Platforms, Mentoring, Moving Forward, Project & Production Management, publishing, Quality Control, SQL, Success, Teamwork, Technology

Quick Overview: Checksum / How it’s Utilized & How to Use Them

A checksum is a value that is computed from a block of data using a specific algorithm. The purpose of a checksum is to provide a way to verify the integrity of the data. When a sender transmits data, it can compute a checksum and include it with the data. The receiver can then compute a checksum on the received data and compare it to the transmitted checksum. If the two values match, it is likely that the data was transmitted without errors.

Checksums are used in a variety of applications, including network protocols, file transfers, and software updates. They are particularly useful in situations where data corruption or errors are likely to occur, such as over unreliable network connections.

In network protocols, checksums are often used to detect errors in data packets. For example, the Mo of each IP packet. If the checksum indicates that the packet is corrupted, it can be discarded and a new packet can be requested.

In file transfers, checksums are used to verify that the file was transferred correctly. After a file is transferred, the sender can compute a checksum on the file and include it with the file. The recipient can then compute a checksum on the received file and compare it to the sender’s checksum. If the two values match, it is likely that the file was transferred without errors.

In software updates, checksums are used to verify that the update was downloaded correctly. After a software update is downloaded, the user can compute a checksum on the downloaded file and compare it to the checksum provided by the software vendor. If the two values match, it is likely that the update was downloaded correctly.

Overall, checksums are an important tool for ensuring the integrity of data in a variety of applications.

In broadcasting, checksums are often used in conjunction with SCTE markers to ensure the integrity of the video and audio streams. For example, SCTE-35 markers are used to signal ad insertion points in a video stream. When an ad break is signaled, the receiver can use a checksum to verify the integrity of the video data before and after the ad break. If the checksum indicates that the video data has been corrupted, the receiver can request a retransmission of the video data.

Similarly, checksums can be used to verify the integrity of audio data in a broadcast stream. For example, if an audio stream includes a checksum value, the receiver can use the checksum to verify that the audio data has not been corrupted during transmission.

Overall, checksums are an important tool for broadcasters to ensure the quality and integrity of their broadcast streams. By using checksums in conjunction with SCTE markers, broadcasters can provide a more reliable and consistent viewing experience for their audiences.

Career, Coding, Mentoring, Queries, SQL, Technology

Broadcasting Info: SQL Data storage, Queries, and Key Differences

An SQL (Structured Query Language) query is a command used to retrieve or manipulate data from a relational database management system (RDBMS) such as MySQL, Oracle, or Microsoft SQL Server. It allows users to access and modify data stored in a database by specifying specific criteria and commands in a structured manner. SQL queries can be used for tasks such as creating, modifying or deleting tables, inserting, updating, or deleting records, selecting data based on certain conditions, and manipulating data in various ways to generate reports.

There are some key differences between these RDBMS:

1. Ownership: MySQL is owned by Oracle Corporation while Oracle and Microsoft SQL Server are owned by their respective companies.

2. Platform support: MySQL runs on multiple platforms such as Windows, macOS, Linux, and UNIX. Oracle also supports all major platforms while Microsoft SQL Server is primarily designed to run on Windows OS.

3. Price: MySQL is open-source and free to use while Oracle and Microsoft SQL Server are licensed, commercial products with varying pricing models.

4. SQL dialect: While all three RDBMS use SQL, there may be some differences in SQL dialect and syntax.

5. Scalability: MySQL and Oracle are highly scalable and can handle large amounts of data, while Microsoft SQL Server has some limitations in this aspect.

6. Security: All three databases have robust security features but have different approaches to authentication, authorization, and encryption.

7. Availability of tools and applications: There are many tools and third-party applications available for all three databases, but there may be some differences in terms of available options and integrations.

Writing an SQL Query

To write an SQL query, follow these general steps:

1. Determine which database and table(s) you want to access.

2. Decide which data you want to retrieve or manipulate.

3. Choose the appropriate SQL statement for the task you want to perform (SELECT, INSERT, UPDATE, DELETE, etc.).

4. Write a statement that declares the column(s) you want to query, using keywords like SELECT or FROM.

5. Add any necessary qualifiers, such as WHERE clauses or JOINs, to filter or combine data based on certain conditions.

6. Run the query to see the results.

For example, a basic SELECT statement that retrieves all data from a table might look like this:

“`SQL

SELECT * FROM table_name;

“`

This statement tells the database to retrieve all columns and all rows from the specified table. More complex queries might involve aggregating data, joining multiple tables, or using subqueries to filter data based on more specific criteria.

Writing an SQL Subquery

Below is an example of a subquery that filters data based on specific criteria:

“`SQL

SELECT * FROM orders

WHERE customer_id IN (

  SELECT customer_id

  FROM customers

  WHERE region = ‘West’

);

“`

This query retrieves all rows from the “orders” table where the “customer_id” matches any customer_ids returned by the subquery. The subquery itself retrieves all customer_ids from the “customers” table where the “region” column is equal to ‘West’. By nesting the subquery within the WHERE clause of the outer query, we can filter the results to include only orders associated with customers in the West region.

I hope this clears up any questions about SQL.  Please reach out with questions or comments.

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